R. C. COMMUNICATIONS

Strategic Marketing Serving nonprofit organizations and small and regional businesses

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A View from the Other Side of Thornes

January 24, 2019 by Ruth Griggs

The Creative Thornes Office Suites

February 15, 2019 will mark the start of my fourth year in my office in the Business Office Suites at Thornes Marketplace on Main Street in Northampton. Some call Thornes, “the center of town,” and for me these past three years, it certainly has been the center of my world. In 2016, my colleagues in Read more

Filed Under: Marketing communications, Massachusetts, Northampton, Office Suites, Small business, Thornes Marketplace, Western Massachusetts

“This is the best thing that’s happened in downtown Northampton in 10 years”

May 16, 2018 by Ruth Griggs

I and three other board members spoke about reviving the Northampton Jazz Festival at the April meeting of the Downtown Northampton Association (DNA). As president of the Festival, I was thrilled to have a chance to talk to merchants about our plans to liven up downtown. This was the reaction from Cathy Cross, owner of Read more

Filed Under: Business Development, Business growth, Community, Massachusetts, Northampton, Small business, Western Massachusetts

The Power of PR

September 21, 2016 by Ruth Griggs

There are so many choices when it comes to marketing channels these days that it can be difficult for small business owners to choose the best way forward. Tactics from targeted social media posts to event sponsorships can help make the phones ring, depending upon your business and marketing goals, but the one channel that is Read more

Filed Under: Earned Media, Marketing communications, Marketing strategy, PR, Public Relations, Small business

RC COMMUNICATIONS
Northampton MA 01060
Phone: (413) 727-3354
Cell: (914) 329-4682
mail: ruth@rccomms.com
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Serving nonprofit organizations and small and regional businesses in western Massachusetts: primarily Hampshire County, Hampden County, Franklin County, and Berkshire County.
 

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